Posts Tagged ‘owning your own business’
Death Of Marketing or Boost Marketing Effectiveness
Today’s real threat is the Death Of Marketing if you don’t learn to Boost your Marketing Effectiveness
Like it or not Successful Marketing has changed
For more years than we can count marketing has been tried and true. However, in today’s high tech society Traditional marketing doesn’t work anymore. Many are very frustrated while others set record sales and profits. As we speak massive shifts are happening in the economy with how money is spent and the way people buy. Effective marketing means booting the old and incorporating cutting edge Marketing solutions online.
So what exactly has changed ?
The Old method was to pitch-buy-sell and continue to tell more about what you have. According to Borrell Associates a media research & consulting firm, the multi-billion dollar direct mail industry will drop 39% in the next 5 years. Newspaper Advertising has taken a nose dive since 2006 and continues it’s spiral down . Here’s the real clincher though, TV is at an all time decline while the Internet is on a steady climb. IBM research shows entertainment & communications is shifting from media companies to the individual consumer. TV advertising continues to drop since 2004. People are looking for more convenient ways to find their news and entertainment. The individual is more in control of the buying process than any time previous. Video on Demand is taking over.
While Traditional Marketing drops Effective Online Marketing is booming. Business today must be meaning full and down to earth.
BUSINESS requires MARKETING
TRUE marketing is EDUCATION
TRUE education builds VALUE
VALUE is the only thing that SELLS
SALES is only SERVICE
SERVICE is a NOBLE endeavour – Ryan Garey
So how do you adjust to ensure owning your own business is a success ?
IMPORTANT MESSAGE TO MARKETERS
Successful Marketing demands you adjust your message to be available to people:
- in many ways
- where they are
- when they are looking
- the way people want to find it
- DO NOT use Hype
- be up front and HONEST
For effective online marketing promotion and have powerful online marketing sales
Go here :
TO YOUR SUCCESS
RICK COTTRELL
Thank-you Dave Sherwin
If you would like to watch his video for his amazing research See:
http://bit.ly/cU2sjM



